Our Story.

The Hub of a Growing Kingdom Ecosystem.

The Reason.

A close-up of a decorative wall art print featuring multiple religious phrases such as 'LORD', 'KING OF', 'I AM', and 'JEHOVAH' in mixed gray, blue, white, and burgundy fonts on a light gray background. The print is shown mounted on a dark frame or board, photographed indoors with part of a wall and mounting hardware visible.

A Dream.

In 2003, God gave me a literal dream. In it, God gave me messages, and I saw them travel from my mind into products. An assembly line began mass-producing them as daily evangelism tools, spreading the message, mission, and movement of God the Father, Jesus Christ, and the Holy Spirit.

The journey started in 2016 as an Instagram account called Life Petals to spread Christian encouragement. It then grew into an online ministry and Christian merchandise store. Unexpectedly, in 2021, the Lord directed me to shut everything down. He said,"quality over quantity,"and though it was difficult, I listened. (Learn more at Meet The Owner page).

Man holding a sign with motivational text that reads "Proclaim faith. Everyday." against a graffiti-covered wall

Why The Name 418?

I didn't start with branding. In June 2025, it began with me sitting alone on a bed in an Airbnb in Johannesburg, South Africa, after a powerful revival a few days earlier. It was born from a broken heart and tears streaming down my face. In that moment, I was focusing on not letting my emotions and thoughts overtake me.

I opened my laptop, logged into my Canva account, and stared at a blank screen, unsure why. I was pleading for the Holy Spirit to protect me and keep me from falling apart. I placed my shattered heart in God’s hands and told Him to do with it as He wished; and in that moment of surrender ...the Lord said, "It’s time to rebuild it.”

It's Time.

I understood what He meant. He wasn’t talking about my heart, though He eventually rebuilt that as well. He was speaking about the business, the message, the mission, and the movement. The old purpose, ideas, and names would not suffice. I was meant to prepare the way for the Lord, and the foundation had to be cemented in Jesus. When I chose the name, I wasn’t aiming for something creative or strong-sounding. It had to clearly declare the gospel of Christ, the Great Commission, and the work of the Holy Spirit in everyday life. It must reach people where they are, just as God reached me in that vulnerable moment. It must speak to bondage, brokenness, identity, healing, and freedom through the truth of Christ. It must remind the Called that they have work to do and that it's time to share the Good News of Jesus Christ in every nation. The Spirit led me to Isaiah 61:1, which in turn led me to Luke 4:18. From a place of loss and obedience, the Lord gave me Project 418.

I've been building this mission from my living room, knowing this is what God has commisioned me to accomplish.

  • The Mission.

    Project 418 Co exists to equip the Called of Christ with tools to evangelize the Gospel of Jesus Christ; through apparel, resources, and Kingdom initiatives to strengthen believers in truth, faith, identity, calling, and mission.

    Faith-based apparel and resources for believers called to evangelize the message, live the mission, and support the movement.

    Whether you are in a coffee shop, at the office, on campus, in a crowd, or at church; we want you clothed in faith, standing in your calling, and moving with purpose. You are doing more than wearing a t-shirt or using products, you're doing your part in the great commission.

  • The Vision.

    Project 418 Co is not a brand, it's a growing movement with a global vision.

    Beyond apparel and resources, we are actively building Kingdom initiatives that extend the Gospel into places and communities that need it most ; through Bible distribution, orphanage outreach, global ministry partnerships, and community impact programs in both America and Africa.

    Every product purchased, every letter read, every partnership formed moves this vision forward.

The Works.

One mission. Many expressions. how each arm serves the Called.

Black-and-white illustration of a lion and a lamb facing each other against a dark background. Project 418 Co Brand logo
Kingdom Ecosystem hub

Project 418 Co - Apparel, Accessories, Resources & Discipleship

Project 418 Co serves as a Kingdom ecosystem hub and mission center, guiding distinct initiatives, each with a unique purpose, all inspired by Luke 4:18. As the core of this ecosystem, it rests on a central belief: everything created here opens doors for conversation, opportunity to share your testimony, acts as a silent sermon, offers teaching moments, and aligns faith with calling. Each Mission apparel and accessory speaks silently but boldly of faith. Each Influence Letter functions as a discipleship tool. Our resource library is designed to equip believers to go deeper, lead others, and carry the Gospel into future generations. Nothing serves as mere decoration; instead, everything is dedicated to Kingdom work.
"Evangelize the message. Live the mission. Support the movement."
Wear The message

Mission Tees & Hoodies - Evangelize The Message

Bold, faith-centered apparel designed to start Gospel conversations before you say a word. Each design carries scripture, theology, and purpose. Every purchase funds Kingdom outreach.
Live The Mission

The Influence Letters

A free, continuously updated biblical teaching series for everyday believers. Each letter includes scripture teaching, prayer points, pocket-size life coaching devotionals, and testimonies; delivered monthly to strengthen your faith and sharpen your calling.
For the believer who wants tools to meet God every day.

Daily Devotions & Prayer Books

Self-coaching devotional guides and prayer books. These are for the individual believer's personal development and daily walk; portable and practical tools. Coming IN 2026
For the believer ready to go deeper and lead others there too

Bible Study & Teaching Guides

Bible study manuals and small group teaching materials. These are for the believer who wants to go deeper and lead others: individual studies, pastors, group leaders, ministry teams. COMING IN 2026
For the believer who carries the Gospel through creativity

Mission & Creative Expression

Devotional poetry, stickers, creative journals, fiction & children's books. These are for the next generation and the believer who carries the Gospel through creativity and art. COMING IN 2026

Who We're For.

Built for the Called. That might be you.

Project 418 Co serves believers at every stage of their faith walk:

  • Christians living their faith boldly: unashamed believers who know they are called and are discipleship-minded, growth-oriented
  • Believers who want practical tools: prayer structure, scripture guidance, personal development rooted in faith
  • Church leaders and ministry teams: small groups, intercessors, teachers, mentors, pastors
  • Christian parents and caregivers: desiring faith foundations and scripture resources for the next generation
  • Supporters of mission and outreach: people who want their purchase to fund Kingdom impact

Works 2-4

Learn About Our Other Works

→ Kingdom Impact

Ready To Live On Mission With Us?

Start with a tee that tells the story. Read a letter that strengthens your calling. Join a movement that is going somewhere.

Shop the Mission Tees
Read The Influence Letters
→ Give to Restore Hope Global (Coming Soon)