The Hub of a Growing Kingdom Ecosystem.
The Reason.
A Dream.
In 2003, God gave me a literal dream. In it, God gave me messages, and I saw them travel from my mind into products. An assembly line began mass-producing them as daily evangelism tools, spreading the message, mission, and movement of God the Father, Jesus Christ, and the Holy Spirit.
The journey started in 2016 as an Instagram account called Life Petals to spread Christian encouragement. It then grew into an online ministry and Christian merchandise store. Unexpectedly, in 2021, the Lord directed me to shut everything down. He said,"quality over quantity,"and though it was difficult, I listened. (Learn more at Meet The Owner page).
Why The Name 418?
I didn't start with branding. In June 2025, it began with me sitting alone on a bed in an Airbnb in Johannesburg, South Africa, after a powerful revival a few days earlier. It was born from a broken heart and tears streaming down my face. In that moment, I was focusing on not letting my emotions and thoughts overtake me.
I opened my laptop, logged into my Canva account, and stared at a blank screen, unsure why. I was pleading for the Holy Spirit to protect me and keep me from falling apart. I placed my shattered heart in God’s hands and told Him to do with it as He wished; and in that moment of surrender ...the Lord said, "It’s time to rebuild it.”
It's Time.
I understood what He meant. He wasn’t talking about my heart, though He eventually rebuilt that as well. He was speaking about the business, the message, the mission, and the movement. The old purpose, ideas, and names would not suffice. I was meant to prepare the way for the Lord, and the foundation had to be cemented in Jesus. When I chose the name, I wasn’t aiming for something creative or strong-sounding. It had to clearly declare the gospel of Christ, the Great Commission, and the work of the Holy Spirit in everyday life. It must reach people where they are, just as God reached me in that vulnerable moment. It must speak to bondage, brokenness, identity, healing, and freedom through the truth of Christ. It must remind the Called that they have work to do and that it's time to share the Good News of Jesus Christ in every nation. The Spirit led me to Isaiah 61:1, which in turn led me to Luke 4:18. From a place of loss and obedience, the Lord gave me Project 418.
I've been building this mission from my living room, knowing this is what God has commisioned me to accomplish.
The Works.
Mission Tees & Hoodies - Evangelize The Message
The Influence Letters
Daily Devotions & Prayer Books
Bible Study & Teaching Guides