DISCOVER PROJECT 418
Mission
At 418, our mission is to inspire and grow bold faith and authentic self-expression through Christ-centered apparel, accessories, tools, and creative resources that evangelize with you. We exist to equip everyday believers with purpose-driven items that make the message of Christ visible and accessible, speaking truth, reflecting faith, igniting conversation, and promoting the calling of Luke 4:18.
Vision
Our vision is to cultivate a Spirit-led nationwide community of creatives and disciples who carry the mission of Jesus into every space they enter.
Our goal is to become a global lifestyle brand for bold believers. We aim to provide clothing, resources, and inspiration for a generation that proclaims the Gospel through everything they wear, write, and create.
LEARN THE MEANING BEHIND OUR MISSION...
At 418, we're not here to sell you items; we create purpose-driven tools that walk, speak, grow, and proclaim your faith with you.
Project 418 was born from a literal dream God gave our founder, Ms. Taliah, over 20 years ago. She envisioned printing God's message on products to serve as daily evangelism tools to spread the message, mission, and movement of God the Father, Jesus Christ, and the Holy Spirit. Today, we’re committed to serving the global Christian community with designs that inspire, uplift, and unite.
Rooted in Luke 4:18, our brand is built on the words Jesus declared at the start of His mission:
“The Spirit of the Lord is upon Me, because He has anointed Me to preach the gospel to the poor; He has sent Me to heal the brokenhearted, to proclaim liberty to the captives and recovery of sight to the blind, to set at liberty those who are oppressed; to proclaim the acceptable year of the Lord .”
We believe this wasn’t only His calling, it’s ours too.
That’s why Project 418 was born: to design bold, creative, Spirit-led pieces that carry more than style. They carry message and mission.
From a single number — 418 — comes a declaration of boldness, purpose, God's truth, healing, freedom, deliverance, and good news. Every item we make is an open door to conversation, a silent sermon, a spark for faith and hope. Whether you're in a coffee shop, at the office, on a campus, in a crowd, or in church, you're clothed, equipped, and commissioned to spread the gospel.
We’re creating items that evangelize with you while building up your most holy faith.
We believe you're doing more than wearing clothes or using products. You’re Evangelizing God's Word. Working the Vision. Creating with Purpose.
Mission, Message, Movement is Project 418